PRODUCTS & SERVICES
ADVANCE AIRTIME / DATA CREDIT
Ran out of airtime / data? No credit? No problem!
Advance Credit solution is an airtime / data credit transfer system.
It operates on a post-paid and per-request basis. This service is to allow mobile operators’ subscribers out of airtime credit, to borrow a certain amount of credit against a service charge, when they later top up. The request for airtime credit is made by sending the request via SMS, USSD or calling a short code free of charge. The criteria for giving airtime credit to the user is based on a score calculated for each subscriber based on previous behavioural top-ups.
Benefits of offering clients this service are:
Keeping clients engaged / online
Increased customer satisfaction
Enabling lower ARPU subscribers to increase their monthly spend
Digital Kiosk is a new and exciting data rich product where customers have access to thousands of magazines, newspapers and books from local and international publishers. It is adapted for the best everyday mobile experience. Your Digital Kiosk can be accessed from any smart phone (iOs or Android), tablet or web. For a single subscription, you could read as much as you like. Various catagories are made available, such as sports, economics, nature, business, hobbies, fashion, health and fitness, travel, technology and much much more.
Mobile Content, although a relatively new form of commerce, has evolved to form a large and increasingly important industry as it provides emotive entertainment in various forms to the user.
Digital products such as video’s, music, games, themed portals, graphics, educational products such as language lessons, general up-skilling products, daily religious messages, news and so forth that are provided through mobile phones and are charged directly to consumers’ mobile phone bills.
All Supa Pesa’s services can be whitelabeled, packaged and priced according to each clients’ requirements, in order to be relevant to their unique target market.
All Supa Pesa’s products are designed with ease of functionality, selection and and a real value add in mind, to empower individuals, yet at the same time alleviates the need for resources of the company to manage these added value services. Furthermore, the service has the ability to self-generate revenue. The user is given the choice to do once off transactions or subscribe to a service, (dependant on legislation of each territory) but has the option to ‘opt out’ at any given time.
We are passionate about staying at the forefront of technology and consistently strive to bring new and inventive product and service offerings, across all our divisions, to our clients.
VISUAL NOTIFICATION ADS
Supa Pesa is proud to introduce the next evolution in mobile advertising, Visual Notification Ads!
Mobile Networks Operators send their clients Subscriber Notifications including: Missed Call alerts, Top-Up notifications etc. Consequently, millions of such Notifications are generated on a daily basis in order to keep their clients informed and up to date.
Historically, these Notifications have been appended with text messages which are generally limited to 110 characters.
Visual Notification Ads (VNA) capitalises on the very same Notifications by incorporating a rich media ad into the message which goes straight to the Inbox to be reviewed at the customers’ leisure. Advertisers can also include 200 characters of copy along with a clickable link to further enhance the appeal and user engagement of their campaigns.
With VNA a key benefit for brands is that it is only their ad which appears on the device screen so they don’t compete for attention. The fact that the ad is delivered at no cost to the consumer’s device lifts engagement levels providing brands with an added benefit.
From a targeting perspective, advertisers have a comprehensive suite of selection parameters including both 1st and 3rd party data which reduces campaign wastage and increase campaign ROI. Furthermore, clients can also make use of campaign optimisation such as:
Time of Day: VNA can time target campaigns to create a contextual link such as toothpaste/coffee/cereal ads between 06:00 – 09:00
Day of the week: VNA can align to specific campaign promo dates thereby ensuring relevance (along with the targeting)
CONTENT REWARDS PROGRAMMES
Supa Pesa further motivates customers to subscribe to exciting, informative and interesting content services by means of Content Rewards Programmes, where customers stand a chance to win prizes such as airtime, data, cash or electronic devices, my merely subscribing to a specific service. We utilise all barers such as SMS, USSD and WAP / online.
SMS / USSD / WAP MEGA PROMOTIONS
Supa Pesa takes a holistic approach in each campaign we design, by comprehensively researching the relevant target market, taking into consideration various elements to ensure that maximum participation is achieved. Supa Pesa has a versatile and experienced team conceptualising innovative and effective campaign formats resulting in highly successful promotions.
As the mobile environment and its users evolve, so does Supa Pesa with its product offerings. We encourage the usage of all mobile owned channels and bearers, such as SMS, USSD, WAP, Mobile Money, Social Media (Facebook, Twitter, Instragram) bundle packages and the like.
We strategise the most enticing, user friendly and engaging promotions to keep users engaged and to offer real value aimed at each Mobile Operators specific and unique market. Our objectives are driven by those of our clients, being primarily customer care and healthy revenues.
Supa Pesa provides Mobile Network Operators with a multitude of feasible and unique Mega Promotion Campaigns that not only excite and reward current subscribers, but also entice potential subscribers to migrate to their network.
Increase of healthy traffic on the network (less trivial congestion)
Create massive hype
Create brand buzz
Solidify brand loyalty
Enhancing consumer perception of the brand
Spin & Win Airtime Game
Spin & Win is an entertaining airtime game where participants could win various denominations of airtime, data, cash and other prizes, instantly. Subscribers may purchase an insporatinoal quote, a joke or a proverb by sending an sms to a dedicated short code number. With the receipt of the purchased message, the subscriber is informed of the mobi link/USSD/SMS, offering him/her a free spin to stand a chance to win any of the available prizes.
Why is “The Spin & Win” airtime game so successful?
Boosts airtime sales with a fun, exciting game!
Entertians the customers: This is a fun way to spend and win airtime / prizes!
Simple, user-friendly game mechanics.
Viral growth through prize transfer option
INTERNATIONAL CHAT SERVICES / DATING PORTAL
Supa Pesa provides Mobile Operators with a fully customisable white-label International Chat Portal and Dating Solution.
Increase portal revenue - mobile chat delivers the highest VAS ROI owing to high adoption and low churn rates.
Made for your audience - Market the service under a unique brand to differentiate from competing offers.
Quick to market - ready made and easy to customise.
Supports any device - Access the service using either WAP or USSD on any handset.
CONTENT / VAS STOREFRONTS
A single integration into Supa Pesa’s cloud-based SDP allows mobile operators to effortlessly distribute digital content to their customer base.
The SDP is offered as a fully managed solution on a revenue share basis meaning no upfront investment or setup fees.